curriculum vitae

I’ve been freelancing since 2007 and working remotely since 2016, mostly on 40 hours-per-week contract projects with Fortune 500 agency clients.

I’m open to freelance projects to add to my book of work and expand my skill-set. Email me to discuss your project: [email protected]

New York, New York (Remote)
Full Time: 40 hours/week

Launched 60+ campaigns approved by legal for 3 highly regulated pharmaceutical brands ($2-25mm)
Reviewed intelligence information and data to contribute to 8+ emerging social media POV documents
Utilized compliance software like Sprinklr and Workfront to properly launch approved legal assets
Provided reports and assistance to managers to identify behavior of interest and market industry trends
Top 10% in first performance review per Manager and Director; mentored junior team members
Managed 8+ vendor relationships with 1st/3p partners like Meta, Snap and Swoop and provided pacing

Clients: Amgen, Bristol Myers Squibb (B2C)

St. Cloud, Florida
Full Time: 40 hours/week

Develop and publish strategic social media campaigns for Fortune 100 enterprise clients
Monitor and QA B2B/B2C social media accounts hourly and follow Social Media Response Plan/Policy
Lead weekly Twitter chat #GetRealChat, increasing overall engagement and followers
Route key marketing communications with internal/external teams for customer support

Clients: Adobe, Aruba Networks, Hewlett-Packard Enterprise, HostGator, Pinot’s Palette

Orlando, Florida
Full Time: 40 hours/week

Created/managed social media policy and community strategy for enterprise platforms and employees Identified influential communities and users in enterprise messaging via social media listening platforms (BrandWatch, Hootsuite, TweetDeck, Google Alerts, etc) Monitored keywords, trends and data in Hootsuite and Google Alerts for competitive intelligence Built Pardot Google Data and email campaigns for customer feedback and user acquisition

Orlando, Florida
Full Time: 40 hours/week

Started and completed digital marketing projects for clients in restaurant and hospitality Managed client communications (project schedules, meetings, timelines, deadlines, etc) Led editorial campaign and team of 4 interns generating 500k online views per month

– Managed digital strategy and 5+ social media networks daily for authors in traditional book publishing
– Drove web traffic and sparked online engagement by promoting clients digitally on social media
– Published How To Publicize Yourself On Social Media in April 2013 edition of monthly newsletter

– Implemented initial social media content calendar and built media lists in Vocus for DIY marketing
– Helped develop new press release writing service resulting in ongoing 3 month publisher renewal
– Exhibited PR services at regional book festivals with return on investment from new sign­ups

Content Writing and SEO Optimization for Legal and Auto clients.

No, there are no plugins required by this theme. Everything you need to design an amazing website is provided by the framework.

Most core blocks have animation supported added. You can add and change transition effects without needing any code.

PHP 7.4 or higher is required however we recommend using a later version PHP 8.2 or above.

This theme comes with multiple blog patterns that can be used to display posts on any page. Simply add a blog pattern to your home page template, or the page that is set as the Front Page. You can customize the Query Loop to suit your needs.

No, there are no plugins required by this theme. Everything you need to design an amazing website is provided by the framework.

Cookies can be used to store user dark mode settings when clicking the toggle switch

We recommend using the create block theme plugin to create your own child themes. With a little know-how, they can be the perfect way to build your own website. They inherit all of the parent theme’s design which saves you a tonne of work and provides a head start for your next project.

Head to the Site Editor and then navigate to the Header Template Part. From there, click on the existing logo and then replace it with a block of your choice. You can use an Image block, SVG, Site Logo or Site Title block as the site logo, the choice is yours. We prefer to use SVGs for logos because they scale perfectly at all screen sizes and also support variable colors which makes them ideal for use with dark mode and animations.

No, there are no plugins required by this theme. Everything you need to design an amazing website is provided by the framework.

Most core blocks have animation supported added. You can add and change transition effects without needing any code.

PHP 7.4 or higher is required however we recommend using a later version PHP 8.2 or above.

This theme comes with multiple blog patterns that can be used to display posts on any page. Simply add a blog pattern to your home page template, or the page that is set as the Front Page. You can customize the Query Loop to suit your needs.

No, there are no plugins required by this theme. Everything you need to design an amazing website is provided by the framework.

Cookies can be used to store user dark mode settings when clicking the toggle switch

My role: Directed and oversaw Communications and Diversity

Result: Awarded #1 in Communications & #2 in Diversity in National Ad 2 Competition (2 years)

“With full support from BBDO leadership, where I (Matt Low) am currently an associate creative director, ​Bouncing Back​ was born​.”

Press Mention: https://musebyclios.com/talent/what-bouncing-back-looks-ad-talent-pandemic/

“Alert your eyes to our monthly featured Avail-Listers. No matter what you’re looking for—from account to producers—we’ve got it.”

Press Mention: https://www.theavaillist.com/november-talent

“We reached out to our friends on LinkedIn and asked them to share their best remote work tips so we can help you hit the ground running when you can’t work in the office! From tools to tactics, below are our 15 best remote work tips and tricks.”

Press Mention: https://zight.com/blog/remote-work-tips-tricks/

San Diego’s most inspiring stories.

Press Interview: https://sdvoyager.com/interview/conversations-inspiring-catherine-trestini/

Orlando’s social media community appears ready for its close-up, so to speak.

A group of professionals and enthusiasts will gather at 6:30 p.m. on June 30 at the Balcony, 189 S. Orange Ave., 11th floor, to take a selfie in honor of Social Media Day.

Press Quote: https://www.orlandosentinel.com/2017/06/13/social-media-day-in-orlando-means-group-selfie-of-course/

“As more emergency agencies join social media sites such as Facebook and Twitter, it has given them a direct link to the community and to people who might need the information most, said Catherine Trestini, a social-media consultant in Orlando.

“People are getting their news from social media, period,” she said. “They are getting it from their friends and family. This is how we communicate and learn what’s going on.”

Press Quote: https://www.orlandosentinel.com/2017/05/31/orlando-police-department-cuts-through-social-media-chatter-during-standoff/

Text

Press Interview: https://whyisocial.libsyn.com/podcast/page/3/size/25

I was a part of various choruses and choirs when I was younger in and outside of school in Southern New Jersey

–

–

–

–

–

–

This theme comes with multiple blog patterns that can be used to display posts on any page. Simply add a blog pattern to your home page template, or the page that is set as the Front Page. You can customize the Query Loop to suit your needs.

No, there are no plugins required by this theme. Everything you need to design an amazing website is provided by the framework.

Cookies can be used to store user dark mode settings when clicking the toggle switch